Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what you buy to how you work. Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they scale it to […]
A New York Times Bestseller A revolution is under way. In recent years, Google’s autonomous cars have logged thousands of miles on American highways and IBM’s Watson trounced the best human Jeopardy! players. Digital technologies―with hardware, software, and networks at their core―will in the near future diagnose diseases more accurately than doctors can, apply enormous […]
HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas. “Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending behavior in an insanely entertaining way. Alchemy combines scientific research with […]
The Innovation Code The Creative Power of Constructive Conflict Harmony is sublime in music but deadly to innovation. The only way to create new, hybrid solutions is to clash. Innovation happens when you bring people with contrasting perspectives and complementary areas of expertise together in one room. You innovate best with people who challenge you, […]
In the tradition of Phil Knight’s Shoe Dog comes the incredible untold story of how Netflix went from concept to company-all revealed by co-founder and first CEO Marc Randolph. Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as […]
‘Adam has drawn for you an imperative how-to for creativity… I am aware of no human outside of fiction more qualified to pen this rousing paean to making. I adore this book,’ Nick Offerman, star of Parks and RecreationMythBusters’ Adam Savage – Discovery Channel star and one of the most beloved figures in science and […]
Entrepreneur and journalist Shane Snow (Wired, Fast Company, The New Yorker, and cofounder of Contently) analyzes the lives of people and companies that do incredible things in implausibly short time. How do some startups go from zero to billions in mere months? How did Alexander the Great, YouTube tycoon Michelle Phan, and Tonight Show host […]
The definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies. From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. […]
An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. A seminal work on disruption—for everyone confronting the growth paradox. For readers of the bestselling The Innovator’s Dilemma—and beyond—this definitive work will help anyone trying to transform their business right now. In The Innovator’s […]
Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin […]
Creating human-centered interactions and experiences in their field. Empathetic purpose drives every decision. Mobile First? In reality, it’s humans first. This same mentality, turned inward, forms the cornerstone of something amazing: a creative culture. Designers and front-enders have a unique advantage in solving the cultural problems in business that are sucking the life out of […]
Wall Street Journal bestseller! Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result. IN Super Bowl XLIX, Seahawks coach Pete Carroll made one of the most controversial calls in football history: With 26 seconds remaining, and trailing by four at the Patriots’ […]
