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Ideation Resources
About Ideation
What is ideation? ‘Ideation’ is the process of thinking and creating new ideas. It includes forming, testing, and revising imaginative concepts to explore new alternatives for conditions or problems that you might be trying to solve.
We’ve compiled a list of all the ideation apps, books and other resources to help you get from ideation to taking action.
Ideation Tools & Resources
Smarter customer feedback management software
Online Brainstorming
Make Innovation Everybody’s Business
An innovation platform to make ideas pay
From ideation to idea validation
Where your brand lives.
Maximize your innovation success
The Suggestion Box Reimagined
Features that fit
Campaign-driven Innovation with ITONICS Campaigns
Dream. Plan. Achieve.
Beautiful. Easy. Open Source.
Your new hub for getting work done.
Project management has never been easier
A tool for visionaries, game changers, and challengers
Books On Ideation


by Vijay Govindarajan and Chris Trimble
In their first book, Ten Rules for Strategic Innovators, the authors provided a better model for executing disruptive innovation. They laid out a three-part plan for launching high-risk/high-reward innovation efforts: (1) borrow assets from the existing firms, (2) unlearn and unload certain processes and systems that do not serve the new entity, and (3) learn […]


by Leonid Chechurin
This book clarifies the common misconception that there are no systematic instruments to support ideation, heuristics and creativity. Using a collection of articles from professionals practicing the Theory of Inventive Problem Solving (TRIZ), this book presents an overview of current trends and enhancements within TRIZ in an international context, and shows its different roles in […]


by John Timmerman
This study identifies critical success factors and important approaches that service companies can utilize in the design of products, services, and programs. It is common for service companies to have design teams that are responsible for facilitating the innovation process. However, these design teams might not benefit from a systematic training and knowledge transfer process. […]


by Moe Glenner
This book melds together the two most critical elements to organizational viability: change and creativity. More than simply a how-to book or a technical tome, ‘Plus Change’ provides the working knowledge, strategies and tactics necessary to not only be more creative and more innovative, but also to implement change more effectively.‘Plus Change’ introduces the ICI […]


by Bryan W. Mattimore
How to solve critical business challenges by generating more and better ideas Every organization needs a steady supply of fresh, relevant ideas, but managers can’t just lock teams in a room with a mandate to brainstorm and hope for the best. Ideation is both a science and an art, and when group ideation processes are […]


by Joe Tidd
Managing Innovation is the bestselling text for graduate and undergraduate students and a classic in the field. Emphasizing practical, evidence based tools and resources, this title provides students with the knowledge base to successfully manage innovation, technology, and new product development. The holistic approach addresses the interplay between the markets, technology, and the organization, while […]


by Larry Downes
It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 […]


by Alan Watkins
Businesses spend billions on innovation with very little to show for their investment or effort. This book challenges some of the ‘ingrained truths’ of innovation and suggests a different approach. Innovation is not the creation of a novel idea. It is the successful commercialization of that novel idea. Rather than starting with a costly, time-consuming […]


by Geoffrey Moore
The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else—probably better and cheaper. Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others […]


by Shawn Livermore
The book covers numerous tech entrepreneurial founders and software developers, and the exciting brands or products that they created. It goes deep on a handful of them, narrowly divulging exactly how a few software developers and startup founders created breakthrough tech products like Gmail, Dropbox, Ring, Snapchat, Bitcoin, Groupon, and more. It highlights and unpacks […]


by Dan Ward
Noted military technology expert Dan Ward’s manifesto for creating great products and projects using the methods of rapid innovation. Why do some programs deliver their product under cost, while others bust their budget? Why do some deliver ahead of schedule, while others experience endless delays? Which products work better—the quick and thrifty or the slow […]


by Steven Johnson
A fascinating deep dive on innovation from the New York Times bestselling author of How We Got To Now and Unexpected Life, The printing press, the pencil, the flush toilet, the battery–these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How […]


by John Canfield
Idea generating skills are crucial to an organization’s success. They are the stepping stones to decisions and support. Implemented well, the ideas are transformed into improved business performance. Considering that you cannot realize what you cannot imagine, your ability to realize improved ideas can differentiate you from your competitors. Considering that you cannot will yourself […]


by Joachim H Becker
With sustainability having gained a lot of momentum over the last years and companies implementing strategies to create corporate sustainability, there are lots of opportunities for innovation. Thus, the two concepts of sustainability and innovation should not be considered separately – they are closely interlinked with one another. The main goal of sustainable innovation is […]


by Gijs van Wulfen
Really new products and services are scarce, yet the need for them is huge. That’s why Innovation is an important managerial instrument – but many of you struggle with how to approach it. Gijs van Wulfen’s Creating Innovative Products and Services is an essential read for anyone involved in new product or service design, brand […]


by Jag Randhawa
Winner of AXIOM Business Books Award and Pinnacle Book Achievement Award Have you ever wondered what makes a company innovative? How Apple creates such beautiful products? How Pixar produces successful movies one after another? How Google comes up with idea after idea? How Toyota became the icon of quality? The answer is surprisingly simple–employee ideas. […]


by Charles T. Lee
Proven pathways for taking ideas to implementation You all have ideas―things you want to do or create―but only some of you will do what it takes to see those ideas come to pass. In Good Idea. Now What? readers will discover some of the essential values and principles that guide successful idea-makers, including the leveraging […]


by Brant Cooper
Leverage the framework of visionaries to innovate, disrupt, and ultimately succeed as an entrepreneur The Lean Entrepreneur, Second Edition banishes the “Myth of the Visionary” and shows you how you can implement proven, actionable techniques to create products and disrupt existing markets on your way to entrepreneurial success. The follow-up to the New York Times […]