Imagine
John Canfield
Ideation Skills for Improvement and Innovation Today

Book Description

Idea generating skills are crucial to an organization’s success. They are the stepping stones to decisions and support. Implemented well, the ideas are transformed into improved business performance.

Considering that you cannot realize what you cannot imagine, your ability to realize improved ideas can differentiate you from your competitors.

Considering that you cannot will yourself a new idea, your ability to purposefully imagine improved ideas on demand can differentiate you from your competitors.

Related Books

book-topbook-top
by James M. Utterback

The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs–ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman’s amateur photography to electronic […]

book-topbook-top
by Judith Zen

If you’ve been thinking about starting your own startup but are having a hard time coming up with a great startup idea and don’t know where to start, this book is for you! Coming up with the right startup idea has to be the very first step you take. What you need to know about […]

book-topbook-top
by Yves L. Doz

The key to bridging your global innovation gapIn today’s global economy, it would be short-sighted to rely solely on local resources for new-product innovations. Instead, knowledge and activity critical to innovation most likely lie outside your company’s home territories—sometimes far outside. And this distance makes it harder than ever to obtain and integrate these resources, […]

book-topbook-top
by James M. Utterback

The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs–ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman’s amateur photography to electronic […]

book-topbook-top
by Judith Zen

If you’ve been thinking about starting your own startup but are having a hard time coming up with a great startup idea and don’t know where to start, this book is for you! Coming up with the right startup idea has to be the very first step you take. What you need to know about […]