Upsiide is an innovation insights platform that helps forward-thinking teams find out which ideas, concepts, and designs will perform best in-market.
Bring certainty to your innovation process.
This is not your grandma’s survey – it’s a brand new methodology.
Their interactive dashboard tells you which concepts, ideas, and designs are most likely to perform well in-market, routinely validated by in-market realities.
Test what you need, when you need.
Whether you’re honing in on a pack design, launching a new product, or deciding on campaign messaging, Upsiide will help you select the best possible option based on in-market realities.
Design
Products, logos, packaging, user experience, anything visual.
Branding & Positioning
From names to claims, all things brand.
Ads & Marketing
Copy, stimuli, video, all things marketing.
Consumer Feedback
Quickly check in with your target market anytime, for any reason.
Access global audiences in-platform.
A global audience of more than 45M+ consumers are at your fingertips. Select which audience you’d like to run studies with, and save custom audiences within your Upsiide account.
Share your data-driven story in just a few clicks.
Their results dashboards pack a punch, spelling out which concepts, ideas, and designs are most likely to perform well in-market, trade off scores, network connections based on respondent selections, and more.
Built by the pros
Upsiide’s methodology was created by the research pros at Dig Insights, a global market research company that’s helping global brands innovate.
