Improvado helps revenue teams understand where to invest their dollars and how to multiply them. With the power of the modern data analytics stack, businesses can drive growth and increase customer loyalty by making decisions backed with actionable insights.

Leave the data transformation to Improvado
Use Improvado’s data transformation tool to perform the simple or complex data transformations your business needs.

Set up attribution models to track your revenue streams
Free up more time for your team to drive growth by automating your revenue analytics. Build a full picture of your ROI data with cross-device identity resolution in a single dashboard.

Automate cross-channel normalization
Its Marketing Common Data Model (MCDM) is the data normalization layer that simplifies marketing analytics. Don’t waste time renaming and matching different dimensions and metrics across all your marketing platforms. With MCDM, all your metrics are unified and ready to explore.

A HIPAA-compliant data stack
If your data includes protected health information (PHI) subject to Health Insurance
Portability and Accountability Act (HIPAA) regulations, Improvado has you covered.