Do you want to make your products successful? Need to adapt to an ever-changing marketplace? Want to learn about how to make your products successful? Need to re-invent the way you develop products?
This is the first book that focuses on product owners in all industries for all teams, beyond the Scrum framework:
- Stop wasting time and money on features that customers do not want
- Deliver value to your customers through valuable features
- Start getting satisfied and engaged customers
- Create SMART product teams that care about customers
- Create an agile product culture in your organization
Using their experiences Joanna Tivig and Peter Monkhouse outline the skills, behaviors, and solutions for the new generation of product owners who care about customers, by creating products that deliver value.
These product owners are focused on ACHIEVE:
- Agility in business
- Crashing the challenges
- Honing the team
- Iterating and adapting
- Effective ownership
- Value delivery
- Excellence
